Embedding Conservation in Business Strategy

Arizona State University recently launched Embedding Conservation in Business Strategy, an 8-week executive education program for founders, entrepreneurs and business executives who want to turn the principles of conservation into a strategic advantage that drives innovation, resilience, and long-term business value.

This course will equip business leaders to:

• Examine organizational relationship to nature and analyze actions and impact.
• Access conservation data to work with affected communities.
• Identify and strategize to overcome structural barriers to conservation.
• Leverage evidence-based models and case studies to engage in possibilities thinking.
• Identify and reflect on personal values and how they align to conservation principles.
• Develop a strategic plan for integrating conservation into organizational decision-making.

For executives navigating ESG pressures, resource constraints, and stakeholder expectations, this course offers a roadmap to move beyond greenwashing into authentic, measurable impact.

Who is this program designed for?

• Executives in sectors with ecological footprint (land, water, energy, biodiversity).
• Senior business leaders across finance, energy, agriculture, infrastructure, real estate, and other sectors that are considered “conservation adjacent”
• Managers with "ESG" or conservation-related responsibilities and who lack conservation training.
• Business leaders seeking to align business strategy with conservation goals to create strategic advantage.
• Corporate social responsibility and sustainability officers.